Joe The Ad Man
TOPDON Insider #27
June 2023
Coming Up With TOPDON
SEMA
AAPEX
Import Product Showcase
New Product Showcase
Last Chance Opportunities for 2022
​
Two of the biggest automotive aftermarket tradeshows of the year are just around the corner. AAPEX and SEMA are two weeks away. We have put a lot of effort into this show, and we are giving you a sneak preview of what to expect from our lineup.
See Us At SEMA
June 2023
See Us At SEMA!
SEMA is one of the most unique tradeshows in the United States. A gearhead’s dream. SEMA is where the businesses of the automotive industry, the most talented technicians, and the most amazing passion projects come together. The show is known for exciting new product releases, valued for the 70+ free educational automotive classes, and well known for being an awesome time.
In other words, it’s our kind of crowd.
This year is TOPDON’s first-ever exhibit at SEMA, which is both an exciting first for us and the perfect opportunity for our company. Our three target audiences are business owners, serious technicians, and skilled DIY end users. At SEMA, they’re all under one roof, and TOPDON is bringing our most popular, high-tech products to SEMA. Our goal is to catch people’s attention and spread the word about how TOPDON can get shops equipped to do advanced in-demand work with a manageable investment. Inside our 10’ x 20’ display, attendees will see our most popular tools, including our Phoenix series of scan tools, our JumpSurge series, and our Tornado90000.
Come see up at Booth 37229 in the South Upper Hall of SEMA.
AAPEX. Booth R8633. Be There.
Our larger booth display will be at AAPEX. This year we are at Booth R8633 on the first level of the Sands Expo. For one week, TOPDON is turning our booth into the West Coast headquarters of TOPDON USA. Nearly the entire US team will be there to support our most popular products, including all of the products at SEMA, plus some products that can only be seen at AAPEX. Our AAPEX booth will also be the place to see our upcoming product releases for 2023. These products will include the TC003, the PulseQ, the upcoming T-Ninja Pro, and ArtiDiag Pro. Exciting new developments for our competitive key programming lineup.
TOPDON is going to be spotted all over AAPEX this year. TOPDON is greeting guests on the first floor of the Venetian convention center with a pillar wrap advertisement in the center of the check-in area. The pillar wrap will feature our PulseQ and our Phoenix Max... and the advertisement is almost 10 feet tall! On the second floor of AAPEX, TOPDON will be featured in the Joe’s Garage exhibit, filling up an entire display case with some of our most approachable, best-selling products that are at home in every garage, like the new TB6000Pro, the Phoenix Lite 2, and the JumpSurge2000.
Not To Brag, But We're Being Featured In The Import Product Showcase!
Stepping into the more advanced side of automotive repair, two of our most high-end products are featured in the AutoCare.org Import Product Showcase. Our flagship product, the Phoenix Max, and the futuristic Phoenix Remote are on display among the most innovative products in the industry. This display is focused on highlighting the tools and marketing programs for the import aftermarket. With the advanced features of the scan tools, we know our Phoenix line is in the right place.
Last Chance Opportunities for 2022!
​
While we have so much to look forward to with AAPEX, SEMA, and 2023, we are also saying goodbye to some of our most popular promotions. In 2023, the ADAS for Everyone Promotion and the Phoenix Max HD Bundle will both be closing.
Our Phoenix Max HD bundle gives users three years of upgrades and a year of heavy-duty diagnostics. The ADAS for Everyone campaign opens the door to hundreds of auto shops, allowing them to get users our Phoenix ADAS Basic package at a discounted rate. These two bundles empower our dealers to equip end users with essential, revenue-generating tools at a more accessible price point.
The ADAS For Everyone campaign ends on December 31st, 2022, and the Max HD Bundle ends at the end of Q1 2023. More details to come.
Contact sales@topdon.us to confirm your order.
Last Chance Opportunities For 2022!
Most of our Insiders are familiar with our ambitious product diversification for 2023, but for the rest of the industry, the New Product Showcase is the big reveal. Four products are featured in the display. The TC003, the PulseQ, the UltraDiag, and the AR Glasses. TOPDON's TC003 is a new thermal imaging camera that's coming to the market in 2023. Â
The TC003 offers the user-friendly interface and detail of the TC001, with the added benefit of a built-in smartphone-sized touchscreen. The UltraDiag is our upcoming scan tool for 2023 which boasts an excellent value, and will be the second tool TOPDON has made that is compatible with our AR glasses; putting Augmented Reality into the hands of more technicians than ever before.
The last of our New Product Showcase features will be the PulseQ, TOPDON's newest EV charger. A level 2 EV charger that brings functionality and fast-charging to millions of homes and businesses around the country. The PulseQ features adapters, an optional extended cable, and a convenient app to manage the charging process. Â
We can't wait to see you there.